Six tips for start-up success

  • Open a separate bank account for your business and keep records of all your income and expenditure right from the beginning.
  • Always be looking to improve all aspects of your business, especially by listening to your customers. You will be surprised how honest people are when you ask how you can improve your service.
  • Never stop doing your market research, is your Unique Selling Proposition still unique? Your USP sets you and your business apart from your competition. Put simply, it’s why customers buy from you rather than from the others.
  • Provide the best customer service possible. Always treat customer complaints seriously - and put them right.
  • Build your network - Find friends, family members and contacts that can help you in particular aspects of your business, such as book keeping, photography, web design, graphic design and press contacts.
  • Keep innovating – try out new ideas, take opportunities, surround yourself by creative people to keep developing and growing your business.